Case Study - XO Care

Product information website

Transparent offer, integration with Microsoft Dynamics and communication with the brand’s customers

About XO CARE

Danish brand XO CARE is a European manufacturer of equipment for dental and prosthetic practices. The company can look back on more than 70 years of market presence and has introduced many innovations to the industry, such as the first microprocessor in a dental unit, touchscreen interfaces and standardized connectivity for different instruments. XO CARE products are recognized by professionals for their reliability, excellent ergonomics and continuous evolution in consultation with the industry.

www.xo-care.com

Client

  • XO CARE A/S

Location

  • Denmark

Services

  • UX/UI Design
  • Front-end development
  • Back-end development

Technologies

  • Microsoft Azure
  • Dynamics 365
  • Umbraco CMS
The challengeThe challenge

The challenge

The client needed a new website that performed several key functions. The website had to present the brand's offer clearly and in an elegant style, both in the form of pictures and videos. The site was also supposed to allow for simple, independent publishing of information about new products and upcoming industry events. The website was also supposed to be fully integrated with the CRM system used by the brand, which manages the service of its key business partners.
The solutionThe solution

The solution

To create the website, we used the Azure platform and Umbraco CMS as the content management system. As a technology partner of XO CARE, we provided a perfect back-end integration with Microsoft Dynamics 365 CRM used by the company.
The resultsThe results

The results

We fulfilled our objectives 100%. The front-end in crisp, black-and-white aesthetics allows for maximum expression of product photos and videos. The content is perfectly legible and presented in a layout that is intuitive for readers. The partner zone allows the brand’s customers to log on to the intranet for technical support and, among other things, to send warranty forms directly to the manufacturer.

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